The iconic NYC bag company, LeSportSac re-launched their presence at the Hudson’s Bay.

The retail brand offered a curated selection of their signature bags available to shop online at hudsonsbay.com and in select Hudson’s Bay stores across Canada.

This re-entry marked an exciting opportunity for Canadian customers to shop functional, fashion-forward accessories at their beloved local department store.

I wrote copy to inform and promote the LeSportSac launch across site and paid ads.